
Headed up by Dave Jones of the Garden River First Nation, Turtle Concepts has hosted the Fashion Pavilion at the Canadian Aboriginal Festival for over a decade.
Through his company, Jones seeks to bring a healthier image to the runway by introducing different standards to the model industry – standards that are centered on confidence-building and boosting self-esteem.
In its heyday, Turtle Concepts did a lot for fashion designers and Native youth, but I honestly don't know if the event is still happening to this day. It seems as though a lot of groups that focus on Native youth self-esteem and confidence-building through modeling rise and disappear. So this begs the question, How do we create platforms for our youth that will persist? If Turtle Concepts is still going strong - what is their trick?
Click here to read my review of the Turtle Concepts fashion event held at CANAB in 2010.